most recent 30 from http://uxexchange.com 2010-09-09T16:37:40Z http://uxexchange.com/feeds/user/790 http://www.creativecommons.org/licenses/by-nc/2.5/rdf http://uxexchange.com/questions/1620/how-to-persuade-marketing-department-that-banners-with-multiple-links-is-very-bad Sabz 2010-02-05T13:38:42Z 2010-02-06T20:25:13Z

<p>Hi all,</p> <p>We always have a banner on the homepage of our website, recently the marketing department have been asking us to place multiple links on the banner to go to different pages of the website. Now they have started giving content and asking for multiple phrases/words on the one banner to go to the same page!</p> <p>How can we persuade them that this is bad for user experience?</p> <p>Thanks</p>

http://uxexchange.com/questions/1620/how-to-persuade-marketing-department-that-banners-with-multiple-links-is-very-bad/1636#1636 Sabz 2010-02-08T13:12:12Z 2010-02-08T13:12:12Z

Thanks everyone, I will definately try the Google Analytics approach!